An important part of any film production is the design of the poster.
POSTER DESIGN
Having already created a logo for 'Bobbie & Clive' earlier in the process, designing a poster wasn't going to take too long because we had something to work off. I completed some research into the heist genre and their designs for posters. Here are a few examples:
POSTER DESIGN
Having already created a logo for 'Bobbie & Clive' earlier in the process, designing a poster wasn't going to take too long because we had something to work off. I completed some research into the heist genre and their designs for posters. Here are a few examples:
They all use a mixture of the colours red, white, and black. They also all have images of the main cast on the front in action style poses. As well as this they all have distinct logos and dark tones.
The poster for the original 'Bonnie & Clyde' looks like this:
Like the others it uses the colours red, white, and black and features the main characters in an action style pose. I like the tagline "they're young... they're in love... and they kill people". I think I might adapt that and use that for 'Bobbie & Clive'. I also like how the images on the poster are painted on, instead of just being printed photographs. This was a common style around the time 'Bonnie & Clyde' was released. I would like to use that style on my poster too.
For the 'Bobbie & Clive' poster I wanted to go for something that looked similar to our logo design. I also wanted to use some of the ideas shown in other heist film poster examples, and the 'Bonnie & Clyde' poster.
After messing around a bit in photoshop, using photos from our shoot, I came up with this:
I adapted the tagline from the 'Bonnie & Clyde' by rewording it to match our film. Bobbie & Clive are middle-aged, they are married and they do need cash. It follows a similar flow to the 'Bonnie & Clyde' tagline, but matches our storyline better. I have use the colours red, white, and black as they are common in this genre of posters. The red, yellow and purple are also the colour scheme established by the logo for this film. Overall I prefer the portrait poster more.
As a group we continued to work on this poster, making small changes to the layout and animated look of the image, and eventually this was our final design:
I think this final poster design represents our film very well. It stands out which is always good for a poster, and I think it will draw people in to watching the film. It follows the genre conventions of a poster and uses the correct layout for a film poster.