Thursday 19 April 2018

Major Project: Poster Design

An important part of any film production is the design of the poster.

POSTER DESIGN

Having already created a logo for 'Bobbie & Clive' earlier in the process, designing a poster wasn't going to take too long because we had something to work off. I completed some research into the heist genre and their designs for posters. Here are a few examples:


They all use a mixture of the colours red, white, and black. They also all have images of the main cast on the front in action style poses. As well as this they all have distinct logos and dark tones.

The poster for the original 'Bonnie & Clyde' looks like this:


Like the others it uses the colours red, white, and black and features the main characters in an action style pose. I like the tagline "they're young... they're in love... and they kill people". I think I might adapt that and use that for 'Bobbie & Clive'. I also like how the images on the poster are painted on, instead of just being printed photographs. This was a common style around the time 'Bonnie & Clyde' was released. I would like to use that style on my poster too.

For the 'Bobbie & Clive' poster I wanted to go for something that looked similar to our logo design. I also wanted to use some of the ideas shown in other heist film poster examples, and the 'Bonnie & Clyde' poster.

After messing around a bit in photoshop, using photos from our shoot, I came up with this:



I adapted the tagline from the 'Bonnie & Clyde' by rewording it to match our film. Bobbie & Clive are middle-aged, they are married and they do need cash. It follows a similar flow to the 'Bonnie & Clyde' tagline, but matches our storyline better. I have use the colours red, white, and black as they are common in this genre of posters. The red, yellow and purple are also the colour scheme established by the logo for this film. Overall I prefer the portrait poster more.

As a group we continued to work on this poster, making small changes to the layout and animated look of the image, and eventually this was our final design:


I think this final poster design represents our film very well. It stands out which is always good for a poster, and I think it will draw people in to watching the film. It follows the genre conventions of a poster and uses the correct layout for a film poster.

Wednesday 18 April 2018

Major Project: Credits Creation

I recently saw a film called Game Night which had an interesting credits sequence that'd I'd like to replicate and adapt for 'Bobbie & Clive'.

CREDITS CREATION

In the film 'Game Night' a group of friends accidentally end up getting involved in a kidnapping when they believe is it part of a game night game. It turns out that their neighbour had set the entire thing up as a joke because he never gets invited to the game nights. The end credits sequence details this neighbours plan for this set up. It does so by showing up a series of clippings and photographs all pinned to a pin board in his basement. It's a really interesting credits sequence that draws the audiences attention and makes them stay to watch. It also represents the style of the film really well.

This inspired me to do something similar for 'Bobbie & Clive'. I wanted the credits sequence to provide the audience with the details of Clive's plan for the heist to fail. I feel this will work well because the audience don't actually what Clive did to make sure it did fail. This will give the credits sequence some purpose and will prevent it from just being another generic white text on a black screen credits sequence.

I will create this credits sequence in Affect Effects and Photoshop. The background images of the information on the pin board will be made with Photoshop, and I will animate them and add text in After Effects.

I created a visual script for the credits sequence so I could work out what visual should go with each credit. Some of the visuals link to the credit. For example, for produced by I will create an image with a schedule for Clive's plan in it, as the producer creates schedules for the film production.



My next step was to create the background images in Photoshop. I want each one to look like a series of clippings pinned on to a pin board. Below are some of the images I created.




Next I put all of the images into After Effects, added the credits text, added some small movement to each one and created this credits sequence:


Overall I really like this credits sequence. I won't say it's unique because the idea for it comes from another film, however it does make our film stand out. It's something people will hopefully remember and hopefully people won't switch off before the credits finish. This sequence will be edited into the final cut of the film.